What is Bindle?

Bindle is a revolutionary proof-of-health application designed for businesses and venues to securely verify the health status of employees and patrons. Utilizing cutting-edge blockchain technology, Bindle ensures the highest level of security for users' personal health data, offering a seamless and secure way to maintain health compliance and safety in public and private spaces.

My Contributions

• Led ambitious multichannel marketing campaigns, combining social media, display ads, email, and web strategies to broaden outreach and deepen engagement.

• Advanced checkout automation and multichannel marketing for a health app developer, ensuring secure health status verification via blockchain, setting a new standard for data privacy and health verification.

• Managed the entirety of paid acquisition campaigns, from conception and strategy to execution and analysis, focusing on maximizing ROI and campaign success through meticulous management and insightful reporting.

• Directed the comprehensive upgrade and ongoing improvement of the company's website in close collaboration with executives and designers, focusing on creating engaging content and web assets to accurately reflect the brand and captivate the audience.